CHEAP PUBLICITY
Posted on August 28th, 2012 by Joy Schwabach
Trying to get publicity for your business is a time-consuming process. But when Joy did public relations for a company inCalifornia, her boss said her p-r work landed more sales than all their ads put together. In short, public relations works. (We read a study recently that claimed over half the stories in newspapers and broadcast news are initiated by press releases.)
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