Posted on July 18th, 2010 by Joy Schwabach
Now entering the age of Minority Report. In the movie Minority Report advertising billboards use lasers to do retinal scans of people passing by and then tailor the message to that individual. Today in Tokyo, some billboards have been set up to estimate the age and gender of the people passing by. It’s the beginning, folks. The billboard message can change to reflect the age and gender of the person it recognizes. When Gramps goes by, he’ll see Geritol ads. When a teenie bopper goes by, it will pitch the latest cell phone. More here.
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Filed under: business, trends | Comments Off on ADS THAT KNOW YOU
Posted on July 18th, 2010 by Joy Schwabach
The French newspaper, Le Figaro, used to have a weekly column called “L’Haute Voix,” which is an expression that means “at the top of your voice.” Consider the following as written at the top of our voice. After three days of not being able to get on the Internet from our office, we walked over to the local “Clear” Wireless store to find out about their new way of connecting to the Internet through 3G and 4G wireless service. These are the frequencies used by most cell phones. The latest is 4G, which is much faster than 3G, and screamingly faster than our slow-poke DSL connection. Prices start at $40 a month for connecting up to eight devices, including laptops […]
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Filed under: Internet, web, wireless | 1 Comment »
