A SMALLER HAMMER
Posted on June 24th, 2013 by Joy Schwabach
Joy’s club was looking for someone to take over their online newsletter. And the person had to be expert in QuarkXpress or Adobe’s InDesign, they said. Why? Because that’s what the last newsletter editor used! This is a classic case of overkill. A newsletter is a simple thing to create and edit; there’s even a template for it in Microsoft Word. So what the last editor did – or perhaps the editor before her — was use an $800 program (QuarkXpress) or $700 for the other one, to kill a fly.
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