American homes gained a billion more electronic gadgets between 2010 and 2013, according to the Consumer Electronics Association, but national electricity consumption declined by 12 percent. New electronic devices, including TVs and computers, use less energy then older models. So buying new equipment is “green,” as they say. Meanwhile … all those devices are clogging up something else: Smart phone apps account for 25 percent of all Internet traffic, according to a recent report by Kleiner Perkins. An increasing amount of that traffic is for shopping: buying things from your cell phone will reach $100 billion this year, according to Forrester Research.
We’ve never started a column with a “Numbers Report” before. This is a frequent subject in our column but always placed well down. But some numbers have become so extraordinary in recent times, that they are worth talking about right up front. Such is the case with web sites.
Pretty soon we’ll all be on candid camera. Facebook users upload 350 million photos a day. That’s over 200,000 pictures a minute. It’s running about 120 billion a year currently and accelerating constantly. In the two years since the company went public, they’ve accumulated 250 billion photos, one-fourth of a trillion.
Sixty-six percent of players dump their free Android and iPhone games the day after they try them out, according to a study by Swrve, a company that helps developers of free games make some money. Around two percent of players buy things within a game. These spend $20 on average.
Microsoft surveyed over 10,000 people ages 18 and up from all over the world and this is what they found out: – Only 36 percent of respondents limit the amount of personal information they put on the web. – Only 37 percent look for ways to prevent identity theft. – Fifteen percent of respondents say they or someone they know was a victim of identity theft.
According to IPG Media Lab, TV viewers in the 18 to 24 age group are trending toward getting their shows on something else. About 20 percent mainly watch TV on their smartphone, 15 percent watch it on a tablet, and just 10 percent watch an actual TV. The remainder watch TV on a computer.
According to a Reason-Rupe poll of more than 1,000 adults, 61 percent said they don’t trust Facebook “at all,” 48 percent said they don’t trust Google “at all;” and 41 percent don’t trust their cell phone provider “at all,” no matter who it is. Forty-five percent also said they don’t trust the IRS (which is perfectly understandable). Interestingly, the IRS and other government agencies rated higher in trust than most web services. More info at Reason.com/poll.
More Android-based tablets than Apple iPads shipped in the second quarter. But iPad revenue still beats Android revenue, since they’re more expensive. The majority of tablets sold this year have been in the smaller, seven-inch screen size. The new iPad Air ships in November.